WWD announced a magical collaboration between Barney's New York and Lady Gaga for Christmas 2011. Together they will create a Santa's Workshop style grotto (a small cave). This Christmas campaign will involve transforming the department store's entire fifth floor, which will be then be filled with Gaga's limited edition gifts, books, CDs, and Jewellery. These items will be created with the help of Gaga's designer Nicola Formichetti.
The workshop will open November 2nd until January. This is going be quite exciting to see what Lady Gaga’s creative craziness can bring to the upscale store.
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